New seller activity breaks Boxing Day records on Rightmove

Rightmove, the UK's biggest property portal, recorded its highest levels of Boxing Day activity in 2024, as home-hunters got ahead of a 2025 move.

Boxing Day is usually the busiest day for new seller activity, and 26th December 2024 was no exception, with a record number of new properties listed for sale by agents. The number of new properties coming to the market for sale was 26% higher than on Boxing Day 2023 when the previous record was set.

Traditionally, Boxing Day sees a bounce in home-moving activity from the quietest month of the year which then leads into the busy January moving season.

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46% of homes listed by new sellers were mid-market, second-stepper homes, consisting of three and four-bed properties.

35% of homes listed for sale were smaller, typical first-time buyer type properties

18% were the largest homes at the top of the ladder.

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The South East saw the most new properties coming to market, no surprises there!

Rightmove also recorded its busiest-ever Boxing Day for visits to its platform, beating the previous record set in 2021.

Total buyer demand which is measured by the number of enquiries sent to estate agents on homes for sale, was also 20% higher on 26th December 2024 than the same day in 2023, as potential buyers capitalised on more choices ahead of a 2025 move.

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Steve Pimblett, Rightmove’s Chief Data Officer says: “We’ve seen a record-breaking Boxing Day, not only for people turning to the Rightmove platform once the Christmas Day festivities are over but also for home-movers taking action and getting ahead of a 2025 move. While it’s very early days, these first indicators are positive signs for a busy start to the year for agents.”

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When you consider just how much progression the last twelve months have made in the housing market it is very encouraging to see enhanced levels of confidence translate into record numbers of people having the certainty to approach the buying and selling process!

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Let's hope the momentum continues for the next 12 months!

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